Company overview
PIxelfarming Robotics’ Robot One kills weeds with lasers rather than chemicals. The autonomous machine rolls through the field with 14 onboard cameras that identify crops and weeds in real time; high-power laser modules then target each weed, heating the water inside the plant cells until they rupture. The smaller 3.60-meter configuration carries ten independently controllable robotic arms; the wider 6.20-meter version supports up to 46 laser modules for larger operations. A fully electric drivetrain is powered by onboard batteries and supplemented by roof-mounted solar panels that charge during operation, with an optional hybrid range extender for longer days. Two GPS receivers with RTK positioning, plus geofences defined in the companion cloud platform, keep the robot on course within each field. The system is most effective when weeds are in the two-leaf stage, and has been validated on leafy greens including spinach and babyleaf, parsley and fine herbs, onions, leeks, and tulips. New crops are added by growers themselves, who scan their fields with Robot One and train custom plant-recognition models in the Pixelfarming Academy.
Growers purchase Robot One starting at €355,000 for the 10-arm, 3.60-meter configuration, with the 6.20-meter version priced on request. Every sale bundles the hardware with a two-year onboarding program covering delivery, field training, and Academy platform certification, which ends with an exam that certifies the grower or a designated operator to run the configuration they own. The Academy itself is a cloud platform where growers label images captured by their own robot, train the plant-recognition models the machine relies on in the field, and manage fleet operations, field maps, and automated routes from a single interface. Because each new crop requires its own trained model, and growers own the data and models they build, the Academy keeps Pixelfarming engaged across growing seasons in ways a one-time equipment purchase typically would not. Ongoing service and technical support are available through Pixelfarming's engineers.
Customers and target markets
- Vegetable growers
- herb producers
- and flower bulb operations
Company metrics
- Headquarters:
- Almkerk, Netherlands
- Company size:
- 11-50
- Founded:
- 2019
- Industries: