Company overview
TraXtion (formerly Tire Profiles) provides a suite of hardware and software solutions designed to enhance tire and wheel alignment diagnostics in automotive service departments. The company’s offerings include TreadSpecX, a drive-over reader that captures detailed tire wear and alignment data when a customer enters the service drive. Seconds after arriving, the customer is texted a diagnostics report right to their smart phone. TraXtion’s software includes TraXtion Mobile, which allows service advisors to access diagnostic data and engage with customers anywhere; and WheelSpec, which generates an automatic comparison quote of multiple tires on a moving vehicle as it enters the service lane or bay. These systems enable dealers to assess tire conditions and generate precise tire quotes in real-time, making informed recommendations to customers and enhancing transparency while improving overall service revenue.
The company’s equipment-as-a-service (EaaS) model entails a complete package of hardware, software, onsite training, ongoing maintenance, monthly performance reviews, and regular upgrades or enhancements. Customers can access TraXtion’s solutions without the high upfront costs associated with purchasing the diagnostic equipment outright. The EaaS model provides flexibility and scalability for automotive dealers, ensuring they can deploy the latest technology in every service lane without worrying about costly hardware investments. The model also supports continuous improvements and ensures that dealers always have access to the latest versions of software, maximizing the value of their investment over time.
Customers and target markets
- Honda of Downtown Los Angeles
- Sports City Toyota
- Crest Cadillac
Company metrics
- Headquarters:
- Irving, Texas
- Company size:
- 11-50
- Founded:
- 2008
- Industries:
